The Puma City project was undertaken by LOT-EK architects, which are based in New York City. They were tasked with creating something that not only looked great and was easily transportable, but that also housed a retail store, a lounge, an event space and office space. It is thus clear that this was no average design project, requiring especially creative thinking. Shipping containers were choosen as the base material for the project, a clever idea which allowed Puma to make use of the already extensive shipping network in place all over the world. 24 containers were thus fitted out, and due to the amount of countries in which they would be set up, the whole project had to adhere to international building codes.
Puma City was built in order to travel in unison from port to port with the 70ft Puma sailing boat il Mostro which was competing in the 2008 Volvo Ocean Race.
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