Astral Media recently relocated 350 employees to a four floored office building in downtown Montreal. The aim of the project was to set up flexible meeting spaces to optimise employee interconnectivity, all within a contemporary, energetic and versatile working environment. The office space is 6,000 square meters in size, with each floor having its own colour scheme.
Based on the client’s four different business units (radio, television, advertising and digital media), our concept was inspired by key broadcasting industry words such as influence, communication, movement and exchange. The concept plays on the contrast between the medium and the message and manifests itself by means of undulating and pixelated graphic interventions. Astral Media’s new flexible, functional and bright premises provide a human working experience and favour communication between employees.