Comcast is the largest mass media and communications company in the world by revenue. It is the largest cable company and home Internet service provider in the United States. The company services residential and commercial customers in 40 US states and the District of Columbia. Although the company is headquartered in Philadelphia, this is their new Silicon Valley Innovation Centre which provides spaces for the rapidly growing entrepreneurial arm to build new products that change how people connect to entertainment, information, and their communities.
Cool, muted colours prevail over the space, with vibrant pockets of red throughout. Reflecting Comcast’s origins as a cable provider, the design of the space takes cues from a two-dimensional electrical wiring diagram. Red paths run across the floor using in the pattern of wires and serve as way-finding guidelines.